Monday, April 9, 2012

Why should DJ's employ my photographic services?

Why should DJ's employ my photographic services?

I believe that I will be well suited to the David Jones's brief for all of the resons that have been previously outlined in respect to the techniques and style touches that I will apply in obtaining a cohesive, quality set of images..

This has been demonstrated by having received an award for Excellence in Studio Photography (product)

Scrupulous attention to visual detail and sensitivity to the clients' demographics will ensure the finished product will be in keeping with DJ's appeal and market positioning. This is further facilitated by my exposure to and experience in marketing, and my strong understanding of the importance of branding.

Studio images Preparation

Decide and source:
  • Macro subject/product
  • Glassware subject/product
  • Chrome subject/product
  • Camera movemnet subject
  • Additional subjects x 2
These subjects will be borrowed from the store if permissable. This permission will be organised through the store manager or PR manager.

  • Each subject will be borrowed one item at a time, and will I allow a 2 day shooting timeframe for each object
  • 10-12 half day studio slots should be sufficient to complete the shot list and any re-shoots required .
  • Studio time will need to be arranged and co-ordinated with these borrowed items
  • Likewise any speciality lenses will need to be booked to co-incide with the studio time  
  • Studio costs : Nil
  • Subject costs : Nil
  • Speciality lenses cost : Nil

Location Images preparation

To fulfil the required location shot-list for the client, a scouting trip will be necessary to locate a suitable building for the exterior architecture and landscape images. At the same time, suitable locations should be found for the interior architectue shots, and the industrial images. Once these locations have been  chosen, the respective store managers will need to be approached and thier permission sought to undertake the shots and gain access to the desired aspects of the store.

  • Industrial and interior shots will ideally have people featuring in them and as such will need to have relaese forms signed or have them as blurred figures in the shots
  • Costs : Aside from travel costs to interstate stores, no additional costs are anticipated for this aspect of the brief
  • Timeline: Ideally  the location shots will be conducted with a time frame of a few days, and allowing for weather days/reshoots it is anticipated that 5 days should be allocated.